Beyond the Screen: A 360° Vision for the Future of Animation
Talk · Day 4 · Sun 25 October 2026, 5:00 pm – 6:00 pm · Aljada, Sharjah
Beyond the Screen: A 360° Vision for the Future of Animation is a talk exploring how animation is evolving from content creation to building ambitious brands and long-term strategies. Fatiha Bensalem, Director of Kids Content at STARZPLAY / ETISALAT, shares insights from the MENA entertainment market, highlighting the need for a broader, more integrated approach to animation’s future.
Key points include the shift from content production to brand development, strategies for reaching audiences across multiple platforms, and the importance of adapting to changing audience expectations and business opportunities. By the end of this session, attendees will understand how to approach animation with a 360-degree vision that extends far beyond the screen.
- Fatiha Bensalem — Director — Kids Content — Starzplay / Etisalat
- Mounia Aram — Founder & CEO — Mounia Aram Company